The Ultimate Guide to SEO

Choosing the Right SEO Reseller Program

SEO reseller programs have several popular benefits, such as strengthening relationships with existing clients, offering options to financially challenged customers and, of course, earning additional profit for your business.

Then again, let’s not forget that SEO reseller programs are not all created equal. What works for one business, may not work for yours. Is their SEO strategy tested and proven? Do they have enthusiastic managers for their associates? Is their presence felt in social media? Choosing right demands time and energy, but that’s part of the package for anyone who wants to find a valuable partner.

There are numerous factors for consideration, but the following are major points that are usually enough for you to see whether or not your prospect is a good match.


Are their contracts lengthy and complicated? Contracts are a must, of course, but you need not be stuck with SEO contracts that are so detailed you couldn’t understand them anymore. Check each item carefully, particularly the fine print which may apply to a program you like.

Payouts and Fees

You likely looked at this first when you checked out a few SEO reseller programs. Payments are very important, others are too, including:

> how often you will be paid;

> if you could add a mark up;

> method of payment; and

> whether or not high-volume partners are entitled to rewards or bonuses.

SEO Reseller Payout

The more flexible and growth-encouraging an SEO reseller program is, the better. Don’t hesitate to raise this point about this when you contact someone from a certain program.

White Label versus No White Label

This is the last big consideration during your research. Several SEO resellers offer a white label option, and you need to decide in advance whether or not you would be interested. A white label solution is preferable to some businesses. You can sell SEO services as though all work was being done internally.

The element of trust is big when you cross-sell customers on extra services or products. There can be many benefits from representing a service from your own brand. Not all SEO reseller programs have a white label program, however, so if this is something you really want, make sure you it’s offered by your target platform.

Clearly, finding the best SEO reseller program for you need not be all that difficult. But it is important to spend some time to look into the factors discussed above. In general, you want a program that gives you attractive pay, flexible markups for pricing, and no complicated fine print. The idea is to review two or three prospective programs, comparing their features, advantages and disadvantages, before making a final choice.

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